Why choose a Private Midwife?

​​Choosing a private midwife gives you something that can be difficult to achieve in standard maternity care: continuity, comfort and a deeply personal connection.

Instead of meeting a different face at  every appointment, you are cared for by a midwife who truly gets to know you - your story, your medical history, what makes you laugh, your hopes and worries, how you drink your tea and, most importantly, the kind of birth you are dreaming of. Over time, this relationship grows into one of trust, familiarity and reassurance.

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At Beautiful Birth Club, I offer warm, personalised, evidence-based midwifery care throughout pregnancy, birth and the postnatal period. I take the time to truly listen, to hold space for your questions, and to gently guide you as you make informed, confident choices about your care.

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Whether you are planning a home birth or a hospital birth, a water birth, VBAC or C-section, having a known trusted midwife by your side can bring a sense of calm, safety and advocacy. You are never just a number. You are seen, heard, and supported every step of your way into motherhood.

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"If continuity of care were a drug, it would be unethical not to use it.”     

John H. Kennell MD 

​​ Think of me as your personal midwifery fairy godmother - someone you know and trust, who is there to guide, reassure and support you throughout pregnancy, birth and those precious early weeks with your baby. 

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With Beautiful Birth Club, you can expect:

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• Continuity of care: A known and trusted midwife who gets to know you, your pregnancy and your individual needs so you always feel supported by someone familiar.

• Time to be heard: Unhurried appointments with plenty of space to ask questions, explore your options, practice hypnobirthing, affirmations and massage, and feel genuinely listened to.

• Care built around you: Personalised, compassionate, evidence-based care that respects your choices and supports you in making informed decisions about your pregnancy and birth.

• Support beyond the clinical: Emotional and practical support alongside expert midwifery care, helping you feel informed, confident and supported as you prepare for motherhood.

• Flexible options: From single appointments through to full birth packages, whether you choose to give birth at home or in hospital.

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Why Continuity of Care Matters

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Continuity of care is about more than seeing a familiar face. It allows a trusting relationship to develop between you and your midwife throughout pregnancy, birth and the postnatal period. 

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Clinical research supports the substantial benefits of this model of care. A 2024 Cochrane review involving more than 18,000 women found that women receiving midwife continuity of care were more likely to have a vaginal birth and less likely to have a C-section than women receiving other types of care. Women also generally reported more positive experiences of their care.

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Continuity of care means knowing you - your history, your pregnancy, your preferences and what matters to you. It makes all the difference when your midwife knows you this well, from your birth options to your favourite biscuit. You don't have to keep re-telling your story, and when the time comes for you to give birth, you are lovingly supported by someone with whom you have already built a relationship of trust.

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That relationship allows me to provide care that is not only clinically safe and evidence-based, but genuinely personal.

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Source: Sandall J, Fernandez Turienzo C, Devane D, et al. Midwife continuity of care versus other models of care for childbearing women. Cochrane Database of Systematic Reviews. 2024; Issue 4: CD004667

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The Benefits of Continuous Support During Labour

Continuity throughout pregnancy matters, and so does having dedicated support when labour begins. A Cochrane review of 26 trials involving almost 16,000 women found that continuous one-to-one support during labour was associated with a range of positive outcomes for women and babies.

The research found that women receiving continuous support were more likely to have spontaneous vaginal birth, less likely to have a caesarean section or instrumental birth, used less pain relief and had shorter labours. Women were also less likely to report negative feelings about their birth experience.

✔️ 25% reduction in caesarean births

    10% lower likelihood of instrumental birth

    8% more likely to have spontaneous vaginal birth
    41 minutes shorter labour on average
   10% reduction in use of pain relief
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Source: Bohren MA, Hofmeyr GJ, Sakala C, Fukuzawa RK, Cuthbert A. Continuous support for women during childbirth. Cochrane Database of Systematic Reviews, 2017; CD003766

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